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The Philippine Star

Address: 6TH Floor, RFM Corporate Center Pioneer St., Mandaluyong City Philippines
Phone: (632) 637-5400
Email: marketing@philstar.com
http://www.philstar.com/

For many decades, The Philippine Star has proven its worth in the industry. It has featured and covered various significant events as well as happenings in the country. Hence, it is considered as one of the most reliable newspaper brands in the Philippines until the present times.

The Philippine STAR is a print and digital newspaper published and circulated all over the Philippines under the Star Group of Publications, a company owned and published by the Philstar Daily Inc., which is also the publisher of tabloids Pang Masa, Pilipino Star Ngayon and regional papers The Feeman and Banat as well as People Asia and the Sunday magazine, Starweek.

History

The Philippine Star was founded on July 28, 1986 by Art Borjal, Max Soliven and Betty Go-Belmonte. The three were co-founders of the Philippine Daily Inquirer but due to questions about finances and divergence of priorities led to a rift among the founders leading to the trio?s founding of the Philippine Star.

At first, the issue had only eight pages without advertisements and with only a few thousand in circulation. However, on August 4, 1995, it became the first newspaper to publish a full-color front page and by 2001, it started printing full color from cover to cover.

Much of its circulation has been enhanced since the paper tied-up with Jollibee Foods Corporation. A complimentary copy is given to the clients of the fast food chain for every breakfast meal purchased by clients.

2013 marked another year of innovation as it launched Read It! Live It! an augmented reality app allowing access to different multimedia content when QR codes printed in different sections of the newspaper are scanned.

In 2014, MediaQuest Holdings, Inc, headed by Manuel V. Pangilinan acquired 51% of the shares of the newspaper. The Belmonte family still owned the 21% of the stake but they retained the management and editorial control of the paper.

Awards

The Philippine Star was honored as Newspaper of the Year for three years by the Rotary Club of Manila. It also received the Marketing Company of the Year Award from the Philippine Marketing Association in 2006. That same year, it also garnered the prestigious Outstanding Newspaper of the Year ward from the Volunteers Against Crime and Corruption, a civic group.